10 reasons why your competitor already sent for ... - ACS Publications

6 Nov 2010 - 10 reasons why your competitor already sent for samples of Acrylene 45 phone for yours. Chem. Eng. News ... Email a Colleague · Add to AC...
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1 0 reasons why your competitor already sentforsamples of Acrylene 4 5 phone for yours Phone? Sure! It's not every day a new modified-acrylic latex for exterior paint is introduced. Especially one that offers ten specific advantages over polyacrylate latices. And that's exactly what ACRYLENE® 45 does. So read on . . . when you're convinced, dial our number collect. 1. Chalking? Easily controllable. Pigments and ACRYLENE 45 love each other. They must, the way they hang together. 2. Peeling? ACRYLENE 45 adheres to most surfaces . . . and adheres to stay. 3. Lim-

ited formulations? A 20% increase in solids content to 56% gives you much wider formulation latitude. 4 . Trouble with new stucco? ACRYLENE 45 has excellent alkali resistance. 5. PVC giving you the profit squeeze? Your Pound Volume Cost is reduced with a new low in specific

cost than color? ACRYLENE 45 permits full color development with low surfactant levels. 8. Short surface life? ACRYLENE 45 has excellent initial film flexibility and elongation retention that give long-service surface with low film embrittlement.

gravity . . . ACRYLENE 45 1.05 vs 1.15 for

... non-yellowing; whites stay white longer. Phone for samples today: 2 1 6 - 7 9 4 3 3 1 0 . Or, if our line is busy, w r i t e : Goodyear, C h e m i c a l Data Center 0-16, P.O. Box 9115, Akron, O. 4 4 3 0 5 .

polyacrylic latices. 6. Fading out of the market? 1000-hour fadeometer tests prove the excellent tint retention of new ACRYLENE 45. 7. Additives adding more

9. ACRYLENE 45 is low-foaming. And 10.

GOOD/YEAR CHEMICALS C&EN

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