Chemical Marketing: The Challenges of the ... - ACS Publications

Sidney M. Cantor. Frank G. Ciapetta. William von Fischer. Edward L. Haenisch. Edwin J. Hart. Stanley Kirschner. John L. Lundberg. Harry S. Mosher. Edw...
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Chemical Marketing: The Challenges of the Seventies

Downloaded by 173.215.41.180 on May 9, 2018 | https://pubs.acs.org Publication Date: June 1, 1971 | doi: 10.1021/ba-1968-0083.fw001

A symposium sponsored by the Division of Chemical Marketing and Economics at the 156th Meeting of the American Chemical Society, Atlantic City, N . J., Sept. 9-11, 1968 Robert L. Bateman Symposium Chairman

ADVANCES IN CHEMISTRY SERIES

AMERICAN CHEMICAL SOCIETY WASHINGTON, D. C. 1968

Bateman; Chemical Marketing: The Challenges of the Seventies Advances in Chemistry; American Chemical Society: Washington, DC, 1971.

83

Downloaded by 173.215.41.180 on May 9, 2018 | https://pubs.acs.org Publication Date: June 1, 1971 | doi: 10.1021/ba-1968-0083.fw001

Copyright ©

1968

American Chemical Society All Rights Reserved

Library of Congress Catalog Card 68-57115 PRINTED IN T H E UNITED STATES OF AMERICA

Bateman; Chemical Marketing: The Challenges of the Seventies Advances in Chemistry; American Chemical Society: Washington, DC, 1971.

Advances in Chemistry Series

Downloaded by 173.215.41.180 on May 9, 2018 | https://pubs.acs.org Publication Date: June 1, 1971 | doi: 10.1021/ba-1968-0083.fw001

Robert F. Gould, Editor

Advisory Board Sidney M . Cantor Frank G. Ciapetta William von Fischer Edward L. Haenisch Edwin J. Hart Stanley Kirschner John L. Lundberg Harry S. Mosher Edward E. Smissman

AMERICAN CHEMICAL SOCIETY PUBLICATIONS

Bateman; Chemical Marketing: The Challenges of the Seventies Advances in Chemistry; American Chemical Society: Washington, DC, 1971.

Downloaded by 173.215.41.180 on May 9, 2018 | https://pubs.acs.org Publication Date: June 1, 1971 | doi: 10.1021/ba-1968-0083.fw001

FOREWORD ADVANCES

I N

CHEMISTRY

SERIES

was founded i n 1 9 4 9 by the

American Chemical Society as an outlet for symposia and collections of data in special areas of topical interest that could not be accommodated in the Society's journals. It provides a medium for symposia that would otherwise be fragmented, their papers distributed among several journals or not published at all. Papers are refereed critically according to A C S editorial standards and receive the careful attention and processing characteristic in

ADVANCES

IN

of A C S publications. Papers published

C H E M I S T R Y

SERIES

are original contributions

not published elsewhere in whole or major part and include reports of research as well as reviews since symposia may embrace both types of presentation.

Bateman; Chemical Marketing: The Challenges of the Seventies Advances in Chemistry; American Chemical Society: Washington, DC, 1971.