AN UNLIKELY IMPACT - C&EN Global Enterprise (ACS Publications)

Feb 21, 2005 - THE SOAP & DETERGENT ASSOCIation sponsors an annual $3,000 prize for research into new applications for glycerin. Thanks to a new U.S. ...
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HUMMING The U.S. military is a major consumer of biodiesel.

AN UNLIKELY IMPACT Growth of biodiesel has big implications for the oleochemical industry MICHAEL MCCOY, C&EN NORTHEAST NEWS BUREAU HE SOAP & DETERGENTASSOCI- I ation sponsors an annual $3,000 prize for research into new applications for glycerin. Thanks to a new U.S. law that threatens to create an oversupply of this oleochemical, companies that make it are praying for a really good winner this year. The Americanjobs CreationAct of2004, signed into lawby President George W Bush onjan. 1, would not seem to be ofmuch concern to the oleochemical industry But part of the massive bill is a new tax incentive for using the alternative fuel known as biodiesel. Biodiesel is a diesel fuel produced by combining vegetable oils or animal fats with methanol in a transesterification reaction that yields a fatty acid methyl ester, known as biodiesel, and glycerin. About three-quarters of a pound ofglycerin is produced for every gallon of biodiesel made. Last year, according to the National Biodiesel Board (NBB), the industry's trade association, the U.S. produced about 30 million gal of biodiesel, primarily for customers like universities and the U.S. military that operate large diesel vehicle fleets. Ablend of 80% diesel and 20% biodiesel can be used in conventional diesel engines without modification, proponents say The incentive included in the jobs bill is a two-year federal excise tax credit that will trim 20 cents off the price of a gallon I

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of the blend, bringing it close in cost to straight diesel. NBB and its lobbying partner, the American Soybean Association, cite a Department of Agriculture prediction that the incentive will help boost biodiesel demand to at least 125 million gal in the next few years. The Soap & Detergent Association has been lobbying Congress, so far unsuccessfully for an amendment that would help offset the bill's impact on oleochemical companies, which make glycerin as a by-product of soap and fatty acid manufacture. Because biodiesel made from tallow qualifies for the tax break, SDA is also concerned that tallow will be diverted from buyers in the U.S. oleochemical industry, rendering them uncompetitive against foreign oleochemical firms that use tropical oils. The tallow issue aside, the prospect of a flood ofbiodiesel-based glycerin is sobering to oleochemical companies. They have seen the European biodiesel industry flourish in recent years with the help of similar incentives: European biodiesel production

in 2003 rose 35%, to 420 million gal, an output that was accompanied by about 300 million lb of glycerin. Oleochemical executives like Howard M. Findley, sales manager for Peter Cremer North America, have watched helplessly as the price of glycerin has dropped by almost half over the past fewyears to less than 50 cents per lb today Given that the global glycerin market is about 2 billion lb per year, "a billion dollars has been sucked out of the business, almost all because of biodiesel," Findley says. Now, with the U.S. tax break and talk of palm-oil-based biodiesel plants in Southeast Asia, chemical producers are concerned that even more price erosion is on the horizon. "There's glycerin dripping into the system from every direction," says Norman Ellard, director of global sales at Procter & Gamble Chemicals, one of the world's leading glycerin producers. But even asfirmslike Peter Cremer and P&G get their profits pinched by biodiesel, they are also participating in the business. That's because U.S. biodiesel producers fall mainly into two classes: large soybean processors such as Ag Processing Inc. and West Central Soy that have forward-integrated into biodiesel, and chemical firms with transesterification capacity to spare. Findley's company the U.S. arm of Cremer Gruppe, a German food ingredients and oleochemical firm, began marketing biodiesel in 2002 through a toll manufacturing agreement with CorsicanaTechnologies, a small chemical maker that operates a former P&G facility in Corsicana, Texas. P&G itself began supplying Peter Cremer the following year using excess capacity in its oleochemical network. As Ellard points out, P&G is the world's largest producer of methyl esters, owing to their role as intermediates in the firm's fatty alcohol production process. "We resisted biodiesel for a long time," he says, "but we have the assets, and the business was happening anyway so we got involved." Last month, Dow Chemical stepped into the biodiesel arena through a toll manufacturing agreement with World Energy, a Chelsea, Mass., firm that calls itself the U.S.'s premier producer and distributor ofbiodieseL Under the deal, Dow is producingup to 24 million gal ofbiodiesel

If it turns into a battle between biodiesel and glycerin, the part of me in the glycerin business doesn't like the chances against the part of me in the biodiesel business."

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per yearforWorld Energy at a Dow Haltermann Custom Processingplant in Houstoa Wbrld Energy managesfourother tolling arrangements that complement its pact with DowTTie company also makes its own biodiesel at an 18 million-gal facility in Lakeland, Fla., that it acquired last year. Gene Gebolys, World Energy's founder and president, acknowledges the tension between the oleochemical and biodiesel industries, but he says the momentum is behind biodiesel. "If it turns into a battle betweenbiodieselandgrycerin,thepartofme in the glycerin business doesn't like the chances against the part of me in the biodiesel business." At the same time, Gebolys says biodieselfirmsneed to become more enlightened about their relationship to glycerin and the oleochemicals world. Steve Howell is technical director of NBB and also president of the consulting firm MARC-IV, which conducts feasibility studies for prospective biodiesel producers. Today, Howell says, the biodiesel industry gets about 70% of its revenue from biodiesel and 30% from glycerin. However, he is telling his clients not to count on this ratio in the future. "If you are smart, you are already assuming that glycerin won't be worth very much," he says. Although the biodiesel and chemical industries have an uneasy relationship over glycerin, they agree on the need for new uses. To this end, at a recent biodiesel convention, NBB's board of directors voted to cosponsor the glycerin contest with the Soap & Detergent Association and to raise the prize money to $5,000. TRYING TO LOOK on the bright side,Steve McKeown, global director of Crompton's oleochemical business, is counting on new markets to open up as the price ofglycerin falls. Glycerin, McKeown notes, is already priced below propylene glycol, a competing polyol that contains one fewer hydroxyi group, and glycerin is starting to be substituted for other polyols in applications where they compete on price. Above and beyond additional sales in traditional glycerin markets, Howell sees potential for new large-volume uses like aircraft deicing, now dominated by propylene glycol, and automotive antifreeze/coolant, now the province of ethylene glycol. Scientists at P&G are conducting their own research into new outlets for glycerin. However, any new uses will be cold comfort to Ellard, because they are predicated on glycerin being cheaper than the likes of propylene glycol, long considered a poor relation. "It's an unusual situation, but it may be the way of the future," he says. • HTTP://WWW.CEN-ONLINE.ORG