KETONES give you a better break with any lacquer diluent . . . and

Nov 12, 2010 - Advertisements that appeared within the print issues of Chem. Eng. News have been included in the C&EN Archives to provide a ...
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KETONES M A X I M U M DILUENT CONTENT in TYPICAL FURNITURE LACQUERS*

diluent

SOLVENT MIXTURE A J

V

73%

/

V

SOLVENT MIXTURE A I

\

72%

/

^

KETONES

55%

DILUENT

40%

55%

SOLVENT MIXTURE Β

KETONES

_28%>^

AROMATIC

62% J DILUENT

DILUENT

45%

SOLVENT MIXTURE I

^

DILUENT

with diluent

^

38%^

ALIPHATIC WHETHER YOU USE an aliphatic or aromatic diluent, you can use more diluent when the active solvent in your lacquer formu­ lations is a ketone. A glance at the chart will show how ketones give you a better break. Here are six typical furniture-type lacquers with the same solids content and the same viscosity. They differ only in the active solvent employed. Three contain an aliphatic diluent. Three contain an aromatic. Take a look at the diluent content! The ketone-aliphatic combination holds 45% diluent, and the ketone-aromatic—55 % diluent. The ketone-based lacquers show the highest diluent content with both types of diluent. There are other important advantages to be had with ketones, too. You can get higher solids

DILUENT

DILUENT

with

ν

60% J

45%

* All lacquers formulated at 21% w. solids and SO cps. viscosity.

concentration in a practical spraying viscosity range. Or you may use greater proportions of the high viscosity nitrocottons to obtain lacquers with improved toughness and durability. The advantages to be gained from using Shell ketones are summarized in two new pamphlets, This is MIBK and This is MEK. Ask your Shell Chemical representative for your copies.

SHELL CHEMICAL CORPORATION Chemical Partner of Industry and Agriculture Eastern Division: 500 Fifth Avtnuo, Now York 36 · Wtstorn Division: 100 i n s * Stroot, San Francisco 4 Atlanta · Boston · Chica«ο · Clovoland · Dotroit · Hooston · Los Angelas · Nowark · St. Look In Canada: Chomkal Division, Shell Oil Company ef Canada, Ltd. · Toronto · Montrant · Vancoavor