FACTS AT YOUR FINGERTIPS Analytical
Chemistry is the only magazine concentrat-
ing—in editorial material, in readership, in advertising—on the laboratory research portion of the chemical process industries.
A circulation check at 550 of these
laboratories shows t h a t 98.2% receive one or more copies of Analytical
Chemistry. NOW
Consequently, Analytical
Chemistry
has a major re-
sponsibility to you, its reader: making readily available as much helpful information as possible in order to help you perform efficient research. responsibility
the
editorial
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The advertising pages also help Analytical Chemistry to keep you well informed.
The "with what" product
information contained in the advertising pages augments the editorial material—helps you to do a quicker, better, easier job and save your company money at the same time.
But, because of space limitations it is frequently impossible for manufacturers to more than outline product characteristics and performance data.
In order to
facilitate the procuring of additional and full information the editors have provided a R E A D E R S ' I N F O R MATION S E R V I C E on page 144B.
Yours for the
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ANALYTICAL CHEMISTRY Published by t h e American Chemical Society
DEPENDABLE BUT NOT EXPENSIVE The Handi-Hot Plate costs only $16 and is used by thousands of laboratories for all types of heating tasks where dependability counts. Here, you see it being used at The Paint Research Center of the Glidden Company to boil 60% NaOH in which chemical resistant film is being tested. The hot plate is a little battered by this tough wear but is still boiling merrily away. It con serve you every day too. Thermostatically controlled and built to last, the Handi-Hot Plate will provide temperatures from 110J to 600"F. Write for more details and the name of your nearest stocking distributor. SINCE
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153
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