SHIPPING: YOUR REAL POTASH PROBLEM. Blenders of Canadian potash face shortages again this year. CN has a timely solution... if you act now. These cars of potash may have been sitting here for 24 hours or more — waiting for a connection somewhere along the line between Canada and a U.S. destination. Routed right, they would already be there. Potash shipments experience delays during the peak season because this happens too often: too many late orders, inefficiently routed with too many transfers, for 85% of American needs. It's a big problem. A very costly problem. And if you're a shipper or receiver of potash, you should be doing something about it right now. At stake: sales of $9 million. First of all, the supply of hopper cars — even though we've been adding to our rolling stock at an unprecedented rate — can't possibly handle all the demand this year. At CN, we're projecting a peak season shortage of cars that could effect $9 million of fertilizer production. (Without deliveries, your blending operations — and your sales and profits — are bound to suffer.) But there are ways to insure that you do get all the potash you need this year... and get it on time. What to do now. 1. Route direct — with the help of the CN Potash Routing Guide. By using the fewest number of railroads, we save marshalling and switching time. In fact, our studies show that more efficient routing saves almost a quarter of the turnaround time. That's like adding a whole new fleet of cars!
2. Order right away — while there is extra capacity available — instead of waiting 'til cars are in short supply later on. For immediate action: Call collect (514) 877-4313. Ask for Peter Schwartz. He'll see that you get immediate service — and strategic routing advice — from a CN Sales Representative in your area. We can help you plan long-term, too. CN has already pioneered with a unit train for potash in Canada, and has worked with other industries on distribution compounds involving local truck deliveries. Don't put it off. Call now. Or mail this coupon. Peter Schwartz, National Manager — Fuels & Chemicals Canadian National Railways, P.O. Box 8100, Montreal, Quebec, Canada H3C 3N4 I Yes, we want to improve potash supplies. D Have a Sales Representative call, or send us: I D Your new brochure on potash transportation. D YourCN Potash Routing Guide.
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