Soda ash was only the beginning for Diamond Shamrock. Then came sodium silicates, chrome chemicals, calcium carbonates, and many others. Now there seems to be no end to them. Some products are so basic to our everyday lives that we take them almost as much for granted as the air we breathe. And they are almost as vital to modern existence. Soda ash, for example. The first Diamond Shamrock product when the original company was founded in 1910. If you're involved in the manufacture of glass or paper or textiles — sure, you know that soda ash is essential in your process. But do you realize that the soap you wash with, the plastic dishes you eat from, the leather in the shoes you wear, the rubber in the tires on the car you drive and the gasoline that fuels it were all, somewhere along the production line, related to soda ash or one or more of its derivatives? Try counting the end-use applications of Diamond Shamrock soda products that you come face to face with throughout your normal day. Diamond Shamrock sodium silicates are used for an adhesive for tubes and corrugated cartons. For soil solidification. In soap making, textile processing and producing refractories. In commercial cleaners and washing compounds for dishes, laundry, metals, bottles, floors, even locomotives. In a myriad of other uses as different as welding rods and molecular sieves. Our calcium carbonates give body and smoothness to paint, improve rubber, add crack resistance to
plastics. Our bicarbonate of soda is in drugs, food products and fire extinguishers. Our sodium bichromate in dyes and pigments, and in water treatment. In the making and treating of metals. In preparing perfumes and flavors. And, Diamond Shamrock chromic acid is widely used by electroplaters, as well as for improving paint adhesion. And producing these chemicals for so wide a variety of uses requires ever expanding Diamond Shamrock facilities. Our plants stretch from one end of the country to the other: from New Jersey to Texas; Ohio to California; New York to Illinois. And the latest chrome chemical plant in Castle Hayne, North Carolina, incorporates the newest technological advances in production, quality control and environmental protection. It really seems there is no end to the uses of Diamond Shamrock soda products. And no end, either, to the services we offer to back our industrial chemicals and ensure customers an adequate supply. For more information about all the ways we can serve you, send now for your copy of our 4 'Capabilities Brochure." Diamond Shamrock Chemical Company, a Unit of Diamond Shamrock Corporation, 1100 Superior Avenue, Cleveland, Ohio 44114.
Diamond Shamrock A diversified chemicals and energy company with principal operations in industrial and specialty chemicals, oil and gas, agriculture, plastics, nutrition and animal health products and important new ventures. CIRCLE 4 3 O N READER SERVICE CARD