THE GOOD EARTH IS TOUGH ON TIRES Plowing, planting a n d cultivating America's everincreasing harvests are grueling tasks for tractor tires. The punishing abrasions exerted by stones and earth, the tremendous thrust of traction, the long exposure to the hot sun . . . these call for tires of extreme toughness. Similarly, high speeds a n d long-distance driving call for extra durability in truck a n d car tires. That's where Olefins, one of t h e Atlantic petrochemical family, come in. ( H e n c e the miniature refinery in the picture.) Atlantic Olefins help build stronger, long-lasting tires. Olefins are hydrocarbons used i n making anti-oxidants, which inhibit the dangerous drying-out effects that attack sidewalls due to oxidation. In addition, Olefins stabilize the rubber against degradation due t o heat and light. Result: the consumer gets a tire that is more blowout-proof and abrasive-resistant. Your own business may have use for Olefins or any one of a wide variety of Atlantic petrochemicals. Atlantic sales engineers will work closely with your engineers to help improve quality, cut costs, or develop new products. For details, write, wire or phone The Atlantic Refining Company, Dept. B-22, 260 South Broad Street, Philadelphia 1, Pa.
Philadelphia, Providence, Charlotte, Chicago • In the West: L. H. Butcher Co. In Canada: Naugatuck Chemicals Division of Dominion Rubber Co., Ltd. • In Europe: Atlantic Chemicals SAB, Antwerp, Belgium * In South America: Atlantic Refining Company of Brazil, Rio de Janeiro APRIL
ATLANTIC PETROLÈUM CHEMICAL 3 0.
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