instinctive g u i d a n c e . . .
,u fwtttt «*»
yz:****»"
Alv>aJ· o£ tbe ce-nSi^ce the turn ^ e basic e l e c t e e
^
„nt onW ^ LN}d? ; „ the e&but ^«a\itY ~-ι ! ,^rvice jviû^-j service Ν qu: aency of the ro«s a - » extends ^ ^ ,s
r ^ ° t ^°-^i
S I N C E EARLY T I M E S , the raven h a s been celebrated in parable and legend by m e n of the sea for its remarkable instinctive faculty for flying directly toward the nearest land. Similarly, a n instinct for direction often serves in the development of industrial enterprise, guiding with certainty and confidence toward the achievement of set goals. Pioneering in the development of the electro-chemical in dustry in America, Niagara products and services have been built upon a sure sense of the need by industry for basic electro-chemical products. Niagara Alkali Company has continued to advance the means and methods of producing these basic chemicals for industry to the highest quality standards. T h a t is w h y Niagara can be relied upon to deliver consistently high-quality products at all times. Niagara Alkali Company, 60 East 42nd Street, N e w York 17, Ν . Υ. AN ESSENTIAL PART OF AMERICA^ GREAT CHEMICAL ENTERPRISE
Niagara Alkali Company LIQUID CHLORINE
CAUSTIC POTASH · CAUSTIC SODA
1404
CHEMICAL
·
NIAGATHAL
PARADICHLOROBENZENE
CARBONATE OF POTASH
AND
ENGINEERING
NEWS