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Is drifting pH endangering your product?
METHOCEL insures viscosity stability . . . assuring excellent shelf life for latex paint and many other products SEND FOR YOUR EXPERIMENTAL SAMPLE! THE DOW CHEMICAL COMPANY Dept. ME1193A, Midland, Michigan Wide viscosity range of Methocel is available — please indicate use field
Methocel in polyvinyl acetate latex emulsion paints offers valuable suspending action and flow properties in addition to this feature of viscosity stability, which in this application prevents deterioration and settling out.
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The effective thickening, binding and film-forming action of Methocel also solve? many problems of manufacturing economy and simplification. Offering a greater range of viscosity than any other gum, Methocel is available in nine types from 10 cps. to 7,000 cps.
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In a wide variety of uses, solutions of Methocel® (Dow methylcellulose) have proved stable over a pH range of 2 to 12. Thus, Methocel can help your product safely through those critical periods of storage and shelf life. Many latex and resin-emulsion paints, pharmaceuticals and cosmetics now reach consumers without danger of damaging breakdown in formulation, thanks to the stability of this superior cellulose gum.
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If viscosity stability is your problem, Methocel calls for your immediate investi gation. Write for your sample and information from THE DOW CHEMICAL COMPANY, Midland, Michigan.
you can depend on DOW CHEMICALS
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