know your LSR better! ...his CREED OF SERVICE benefits you many ways
LSR Creed of Service I am your Laboratory Supply Representative. It's my job t o : • supply you with the laboratory chemicals, equipment and services you need—when you need them. • keep at my fingertips accurate, up-to-the-minute facts and figures about the thousands of items in my firm's warehouses. • give your special problems special attention. Call on me to help locate that hard-to-find piece of equipment. Remember . . . laboratory supply is my specialty. • bring you practical, get-it-done know-how—the kind acquired only through working with many types of laboratories—by getting to know their problems— helping to solve them. • tell you about the "extra" services my company offers. The Technical Service Department, for example: have you made use of its staff of experts and their wide range of skills? • review your requirements, if you wish, to recommend more economical buying practices wherever possible. • know from first-hand experience which brands are the leaders of their class—which have won the trust and confidence of the chemists who prefer them. AND HERE IS THE BADGE OF BETTER SERVICE Look for it! When you see it displayed by leading laboratory supply houses, you know it stands for complete laboratory supply service—the finest products, the leading brands.
"BADGE OF BETTER SERVICE" FOR
know 'Baker Analyzed' Reagents
better!
...how their 6 distinctive features work with you and for you
How well' do you know 'Baker Analyzed' Reagent·? Da you know all •ix w a y i Ihey make your |ob easier—fattar— mora accurate? And save you money too? Ask your LSRI He knows 'Baker Analyzed' are the only Reagents to give you:
• The ACTUAL LOT ANALYSIS on every label (significant impurities are denned to the decimal—not just by maximum limits). • The ACTUAL LOT ASSAY (not merely a range assay) on more than 325—to give you the highest standards of purity in the industry.
• FAST AVAILABILITY FROM NEARBY DISTRIBUTORS-88 Points of Service as close as your phone to speed your order on its way. « SAFE, FUNCTIONAL PACKAGING to protect you while you work, to guard against accidental contamination, to utilize every inch of storage space. • BROAD REAGENT LINE—Baker manufactures more than 1300 laboratory chemicals, and more are constantly being added.
• SPECIAL "AVAILABLE BY THE TON" CAP SEAL on the bottle-
Ask your LSR about 'Baker Analyzed' Reagent Acid in the convenient new "Throw-A-Way"® BOTTLE and CASE. • No deposit, no returns. · No complicated credits · Easy, safe to handle · More economical to store · Lower freight cost per lb. • Drip I ess sleeve · I.C.C. approved carton.
top of more than 200 Baker laboratory chemicals tells Research and Development chemists that Baker purity by the bottle is also available for production use. The next time your LSR calls, ask him about the complete line of 'Baker Analyzed' Reagents. Use them in your own laboratory . . . compare. We believe you will agree that they are the finest laboratory chemicals made.
©J.T.B.I 95*
J. T. Baker Chemical Co. REAGENT
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INDUSTRIAL
Phillipsburg, New Jersey For further information, circle number 27 A on Readers' Service Card, page 73 A