now...industry's
workhorse
When an industrial chemical as big as formaldehyde must be kept warm in transit and storage in order to prevent its deterioration, the costs for heated storage add up to a sizeable annual expense for industry. Now a recent development of Celanese research promises substantial reduction in this expense for formaldehyde users. The new Celanese process "builds in" low temperature stability to permit safe storage at a full 15-20 degrees F. below previously recommended levels . . . makes possible higher formaldehyde concentrations with resultant economies in processing. Users will be interested in this stabilized formaldehyde. It has been thoroughly field tested, and it costs no more. Write us for corroborating data. Celanese Chemical Company, a Division of Celanese Corporation of America, Dept. 554-B, 180 Madison Avenue, New York 16, Ν. Υ. Celanese®
chemical
beats
the
cold
CHEMICALS
Canadian Affiliate: Canadian Chemical Company Limited, Montreal, Toronto, Vancouver Expert Sales: Amcel Co., Inc., and Pan Amcel Co., Inc., 180 Madison Ave., New York 16