Sales follow-up and follow-through ...an
example of Wyandotte technical service at work
1 A Wyandotte salesman's report indicates A that a household-detergent maker is going all out to develop a formulation with low-foaming and maximum detergent properties. Technical service goes into action.
3 The literature mailed included Wyan^ dotte's Pluronic Grid*—a graphic description of the properties of all the pluronics. The technical service man follows up, goes over the Grid with the research director.
2 Samples of eight grades of Wyandotte Pluronic® block-polymers, data sheets and technical literature are mailed to the research director of the firm. These grades are known to produce the required properties.
F
OLLOWING U P t h e sale is j u s t one of the
m a n y functions of W y a n d o t t e technical
service. Packaging, shipping, safety, handling, storage, new products, new applications, p r o d u c t improvement, better procedures—and more—all fall within t h e realm of technical service. All come under
the
heading of giving each W y a n d o t t e customer or prospective customer the service
and
technical assistance he needs to best use t h e W y a n d o t t e p r o d u c t s he buys. If you have a problem t h a t falls within our technological or manufacturing background, check with us . . . our approach is designed A The eight Pluronics samples are then put through their paces in the company's • laboratory, with the Wyandotte technical service man on hand during the final stages. A combination of two Wyandotte Pluronics is soon found to have the best balance of desired properties.
Chemicals
to
provide
answers.
Corporation,
Division,
Wyandotte,
principal
cities.
Wyandotte
Michigan
Michigan.
Alkali Offices in
*If you would like a copy of the Wyandotte Pluronic Grid, just send a note to the address above.
CHEMICALS Pacing
C Shortly afterward, the first mixed ** truckload of the two Pluronics is shipped. Schedules a r e carefully checked. Customer is notified of shipment and its time of arrival.
C At lunch several weeks later, the technical service man and the research director discuss minor problems encountered in full-scale production of the new household detergent.
Progress
with Creative
Chemistry
®
