The Ethylene alternative: - C&EN Global Enterprise (ACS Publications)

Nov 10, 2010 - Publication Date: January 29, 1990. Copyright © 1990 AMERICAN CHEMICAL SOCIETY. ACS Chem. Eng. News Archives. First Page Image...
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The Ethylene alternative:

The Alpha-Step™ series of alpha sulfo methyl esters. Alpha-Step™ surfactants and blends deliver what ethylene-based surfactants don't: stable pricing. Alpha-Step surfactants are made from vegetable oil, a natural renewable source, and thus provide a viable alternative to ethylene's escalating prices triggered by short and erratic petroleum supplies. Performance properties are comparable to conventional anionic surfactants in many applications. The biodegradable Alpha-Step series is especially suited for light and heavy duty liquids,

car washes, hard surface cleaners and most other household cleaning products. Mild to the skin, they also perform in shampoos, liquid hand soaps and bubble bath products. Added advantage: immediate solubility in water for quick and easy processing. To check out the performance and cost savings in this alternative to ethylene, check in with our Customer Service Department at 1-800-457-7673. At Stepan, the complete surfactant source.

Stepan Stepan Company Northfield, IL 60093 CIRCLE 15 ON READER SERVICE CARD