There's more PROFIT in the product made with TRONA® BORATES ... quality ceramics, for instance
Hidden help from TRONA® BORATES. Hundreds of superior products are getting vital hidden help from TRONA Borates. Look at the applications in this kitchen, for example. " T h e fluxing properties of TRONA BORAX, BORIC ACID and PYROBOR® Dehydrated Borax give fine ceramic dishes a durable and lustrous finish. The porcelain enamel coating of the dishwasher gets its tough, hard, shining surface— and adheres to the metal base better-because of PYROBOR, • The bright good looks and durability of ceramic tile counter tops and floors also come from PYROBOR. And for top-
quality plating of chrome metal products—such as the coffee pot and faucets—TRONA Boric Acid is essential. TRONA Borax and Boric Acid are also important ingredients in processing yarns and in dyeing fabrics, such as these kitchen drapes. Want the drapes flame-proofed? Again, TRONA Borax does the job. • Can TRONA BORATES improve your products? We'd like to help you find out. Call or write AMERICAN POTASH & CHEMICAL CORPORATION, 99 Park Avenue, New York, New York 10016; 3000 West Sixth Street, Los Angeles, California 90054.
U&LU American Potash & Chemical Corporation Other Trona Boron Products • ANHYDROUS BORIC ACID • ELEMENTAL BORON • SODIUM PENTABORATE