Emersol" Oleic Acid ends odor problem caused by rancidity
Thousands of noses tzvitched—and each one s i g naled the loss of a repeat sale for a major stencil producer. The problem, several years ago, was simply oleic acid rancidity. The firm tried another oleic acid. And another. Finally, Emersol 233 LL Elaine. End of problem. So they switched to buying Emersol 233 exclusively. And, their subsequent checks on a host of competi tive oleic acids have borne out their earlier judgment — Emersol 233, with a polyunsaturate content of less than 5%, has far greater resistance to rancidity tlian any other oleic on the market. The other superior qualities of Emersol 233 were incidental to this company. But if your particular oleic acid problems involve color, color stability, or purity, you too are very likely t o find the answer in the across-the-board top quality specifications of Emersol 233L·L·Elaine. And it costs not a penny more than competitive grades. Write Dept.C9A for an evalu ation sample or a 20-pag:e comprehensive booklet on oleic acids.
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Emery Industries, Inc., Carew Tower, Cincinnati 2, Ohio Vopcolene Div., Los Angeles-Emery Industries (Canada), London, Ontario Export Department, Cincinnati
