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Today n e w materials eclipse many o f the old familiar o n e s that once were thought indispensable. Synthetic rubbers, for example, replace natural rubber i n scores o f familiar products. Yet the future o f synthetic rubbers i n many important applications—tires, for example—is still a matter that only can b e seen n o w "as through'a glass .darkly/' Success depends not only o n progress i n synthetics themselves but also o n the development o f n e w and better processing materials. A l o n g step forward was taken w h e n Furnace T y p e Carbon Black, a combustion product of natural g a s , was shown t o reduce greatly the tendency o f Buna S rubber t o generate destructive heat i n heavy-duty tires. Lower heat generation means greater strength and longer life.
WITCO
T o help meet the great and g r o w i n g demand for this type of black, W i t c o has erected in doubleq u i c k time a large n e w plant at Sunray, T e x a s , and put i t i n t o full production. C O N T I N E X FURNACE TYPE C A R B O N BLACKS, produced in t h i s new plant, are today stepping u p the speed and increasing the safety o f many types of m o b i l e military equipment by h e l p i n g t o improve t h e quality and. stamina o f the tires o n w h i c h they ride. M e e t i n g demands for furnace as w e l l as other c a r b o n blacks i s but o n e o f the ways W i t c o serves the producers o f rubber, paints, printing inks and o t h e r products. If you use chemicals, pigments, asphalt products or allied materials w e invite y o u to submit your problems t o our research laborat o r y and technical staff.
CHEMICAL COMPANY MANUFACTURERS
AND
EXPORTERS
[Formerly Wishnick-Tuinpeer, 295 MADISON AVENUE, NEW YORK 17, N.Y.
1344
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Boston -
Chicago
CHEMICAL
•
Inc.]
Detroit
AND
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Cleveland
•
Akron
ENGINEERING
• Londoi
NEWS
